Delineo

CASE STUDY

From posters and brochures through to a full website localisation in 10 languages, WT helps Delineo deliver multilingual marketing materials for their clients.

Delineo is an established independent advertising and marketing agency based in Manchester.

Since 2008, Delineo has trusted Web-Translations with their clients’ websites and marketing content.

From posters and brochures through to a comprehensive website for a global IT distributor which was localised into 10 languages, Web-Translations has provided quality translations which exceed the expectations of Delineo’s clients.

10+ Languages

Translated

Partnership

Approach

This was a really important project for us, and Web-Translations dealt with it efficiently and professionally, taking a lot of the hassle out of it from our point of view. The end result is something we can all be proud of. They really are a full service languages company, and one that we know we can rely on. The project manager we worked with was amazing, and made short work of a technical process we’d struggled with for a couple of weeks. We’ve worked with Web-Translations for 6 years and will certainly work with them again on future projects.

Talia Wdowczyk, Account Manager
Delineo

The Challenge?

  • Ensuring end client’s preferred style and tone are maintained across all languages
  • Dealing with changes to the source site once the localisation process had begun
  • Ensuring that all content is extracted from the CMS for translation
  • Large projects with timescale spanning several months
  • Importing localised content into each language version of the site through the CMS
  • Typestting of non-Latin charactersets
solution

The Solution?

  • For larger projects, client-side review by native speakers undertaken at 4 stages throughout the project
  • Full access to CMS and collaboration with Delineo to ensure all content was captured before translators started work
  • Regular progress updates with Delineo and their clients
  • Experienced, dedicated Project Manager to oversee the project and keep progress on schedule
results

The Results.

  • Consistent, on-message websites in multiple languages
  • Seamless experience for users in their native language
  • New content can be localised and launched in phases
  • Projects delivered ahead of schedule
  • End clients have a multilingual asset to add to as their international business grows

 

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