Feefo

CASE STUDY

Localización de sistemas personalizados de Feefo en polaco, holandés, sueco, noruego, danés, turco, griego, español, italiano, francés y alemán.

El caso práctico en inglés: Feefo

11

Scandinavian & European languages

Increased

brand awareness

We are very satisfied with the service provided by Web-Translations. Our business is entirely customised software, which introduces complications to the translation process, but Web-Translations are flexible in providing a solution to match our requirements. This service not only reduces the amount of time and resources we need to spend on the multilingual websites ourselves considerably, but also gives us a source of help and advice in understanding the local conditions in the different countries we are targeting, so that we can adapt our offering accordingly. I would definitely recommend Web-Translations to other companies wanting to expand internationally.

Bill Cawley, Director de producto

The Challenge?

  • Working in bespoke CMS
  • Matching the friendly style of the English site and ensuring the customer is drawn to answer the call to feedback, whilst adapting the text to the target market
  • Quick turnaround of 1000s of words into 11 languages
  • Frequent requests into various language combinations and with various file formats
solution

The Solution?

  • Creation of glossary and style guide
  • Linguists experienced with marketing and ecommerce translations
  • A dedicated in-house web project manager
  • Independent reviews of translations to ensure stylistic guidelines are met
  • Pay-as-you-go credit for frequent updates, and translation memory to ensure consistency
results

The Results.

  • Growth in new markets
  • Increased number of foreign companies signing up with Feefo, including well-known brands like Expedia
  • Increased work with overseas agents
  • Increased awareness of Feefo brand outside of the UK

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