International Trade

Overcoming barriers to export

Lack of contacts, insufficient market information or intelligence and inadequate finance – are these your barriers to export?

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Warning: You’re losing money by not localising your website

In 2017, there were 153,852 exporters of goods in the United Kingdom. This is up from 141,433 exporters in 2013.

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Main concerns of international online shoppers

Presents for family in America   Presents for the kids Present for Grandma Click, click, click.  My Christmas shopping is nearly complete, and 80% was purchased online.  The gifts that haven’t been dropped into my online shopping basket have at least been researched and price-checked online.  Judging by the latest eCommerce research, I am not alone. Consumers around the world are shopping online in increasing numbers.  It’s quick and often cheaper; getting the lowest advertised price only takes a quick Google search.  And with free shipping options, it’s cheaper than paying for city centre parking! Buying gifts for friends and family in another country is also a lot easier – no queuing at the post office! – and saves the cost of international postage. With your international eCommerce site, the concerns are very much the same as for English-language only websites, however there are a few additional points to consider for your foreign-language pages. Simply translating the English content is not sufficient.   Delivery charges […]

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Grow your business internationally – our Top 6 tips

Global trade has never been so easy! The web has removed geographical barriers from international trade. If you can overcome language and cultural barriers, the world truly is your oyster. The UK export trade is worth millions, and with a well-localised website, you are better positioned to tap into these growing international markets. Positioned between the translation and web industries, Web-Translations offers a unique, low-risk, low-cost approach to international eBusiness. Here are our Top 6 tips for growing your business internationally: 1) Make friends with Google. Google has a host of online tools to help you analyse market data and understand trends around the world. The Market Finder tool can recommend the best market for your business, providing insights to help you reach the audience in a particular country. Google Trends shows what topics are trending in a particular country, as well as providing data on individual search terms. More fantastic graphs and charts help you to decide if a […]

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New government grants for exporters

DIT funding worth £6.7 million is now available to businesses in Yorkshire and the Humber The Department for International Trade (DIT), known as UK Trade & Investment until it was rebranded last September, has 9 English regional DIT branches, as well as Scottish, Welsh and Northern Irish branches. The DIT Yorkshire and the Humber will deliver a programme of £6.7 million of funding for its Enterprise for Growth programme. Funding for the programme comes from the EU to strengthen the region’s businesses. Targeting both first time exporters as well as businesses already exporting, companies can access matched financial support to develop exports and create jobs. To qualify for the funding, companies in the Yorkshire and the Humber region must work with the DIT, who will help them to develop their international trade plans. Funding provided will support a company’s export strategy, which may include translation of marketing collateral for international visits, website localisation to improve positioning in target markets, translation […]

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