{"id":5044,"date":"2013-10-28T15:21:04","date_gmt":"2013-10-28T15:21:04","guid":{"rendered":"http:\/\/www.web-translations.com\/?post_type=wt_knowledge&#038;p=5044"},"modified":"2014-02-26T15:58:53","modified_gmt":"2014-02-26T15:58:53","slug":"key-tactics","status":"publish","type":"wt_knowledge","link":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/","title":{"rendered":"T\u00e1cticas clave"},"content":{"rendered":"<h2>For a successful international eMarketing strategy&#8230;<\/h2>\n<p>&nbsp;<\/p>\n<h3>Localise your website<\/h3>\n<p>\u2013 even just a few pages will show you have serious intentions and improve your Search Engine ranking in the country you are targeting. Always use a professional translation service.<\/p>\n<h3>Focus on core products and services<\/h3>\n<p>\u2013 launching a selection of your bestselling products or services increases your chances of success in a new market.<\/p>\n<h3>Conduct multilingual keyword research<\/h3>\n<p>\u2013 finding out what customers are actually searching for and adapting your website and online advertising accordingly is critical to ensure that your site is the one they browse and then buy from. Read more about <span class=\"read-more\"><a title=\"Multilingual Keyword Research\" href=\"http:\/\/www.web-translations.com\/services\/e-marketing\/multilingual-keyword-research\/\">Keyword Research<\/a><\/span>.<\/p>\n<h3>Measure results<\/h3>\n<p>\u2013 Just as you would with your UK site. Visitor statistics will be invaluable in evaluating your return on investment and deciding where to concentrate further resources.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Si desea crear una estrategia de marketing online internacional para generar tr\u00e1fico hacia su sitio web con el fin de aumentar los ingresos y las ventas, lea nuestras t\u00e1cticas clave para tener \u00e9xito.<\/p>\n","protected":false},"author":4,"featured_media":4619,"parent":5036,"menu_order":0,"template":"","categories":[],"class_list":["post-5044","wt_knowledge","type-wt_knowledge","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>T\u00e1cticas clave - Web-Translations<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00e1cticas clave - Web-Translations\" \/>\n<meta property=\"og:description\" content=\"Si desea crear una estrategia de marketing online internacional para generar tr\u00e1fico hacia su sitio web con el fin de aumentar los ingresos y las ventas, lea nuestras t\u00e1cticas clave para tener \u00e9xito.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/\" \/>\n<meta property=\"og:site_name\" content=\"Web-Translations\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WebTranslations\" \/>\n<meta property=\"article:modified_time\" content=\"2014-02-26T15:58:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.web-translations.com\/wp-content\/uploads\/2013\/10\/handdrawmakt_SML.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/\",\"url\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/\",\"name\":\"T\u00e1cticas clave - Web-Translations\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.web-translations.com\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/handdrawmakt_SML.jpg\",\"datePublished\":\"2013-10-28T15:21:04+00:00\",\"dateModified\":\"2014-02-26T15:58:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/#breadcrumb\"},\"inLanguage\":\"es-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.web-translations.com\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/handdrawmakt_SML.jpg\",\"contentUrl\":\"https:\\\/\\\/www.web-translations.com\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/handdrawmakt_SML.jpg\",\"width\":400,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/key-tactics\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Knowledge Pages\",\"item\":\"https:\\\/\\\/www.web-translations.com\\\/expertise\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"eMarketing\",\"item\":\"https:\\\/\\\/www.web-translations.com\\\/es\\\/experiencia\\\/emarketing-strategy-2\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"T\u00e1cticas clave\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#website\",\"url\":\"https:\\\/\\\/www.web-translations.com\\\/\",\"name\":\"Web-Translations\",\"description\":\"Empresa de marketing global y de traducci\u00f3n de sitios Web\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.web-translations.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-ES\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#organization\",\"name\":\"Web-Translations Ltd\",\"url\":\"https:\\\/\\\/www.web-translations.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.web-translations.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/logo-blue.png\",\"contentUrl\":\"https:\\\/\\\/www.web-translations.com\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/logo-blue.png\",\"width\":220,\"height\":25,\"caption\":\"Web-Translations Ltd\"},\"image\":{\"@id\":\"https:\\\/\\\/www.web-translations.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/WebTranslations\",\"https:\\\/\\\/x.com\\\/WebTranslations\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/web-translations\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"T\u00e1cticas clave - Web-Translations","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/","og_locale":"es_ES","og_type":"article","og_title":"T\u00e1cticas clave - Web-Translations","og_description":"Si desea crear una estrategia de marketing online internacional para generar tr\u00e1fico hacia su sitio web con el fin de aumentar los ingresos y las ventas, lea nuestras t\u00e1cticas clave para tener \u00e9xito.","og_url":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/","og_site_name":"Web-Translations","article_publisher":"https:\/\/www.facebook.com\/WebTranslations","article_modified_time":"2014-02-26T15:58:53+00:00","og_image":[{"width":400,"height":400,"url":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2013\/10\/handdrawmakt_SML.jpg","type":"image\/jpeg"}],"twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/","url":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/","name":"T\u00e1cticas clave - Web-Translations","isPartOf":{"@id":"https:\/\/www.web-translations.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/#primaryimage"},"image":{"@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/#primaryimage"},"thumbnailUrl":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2013\/10\/handdrawmakt_SML.jpg","datePublished":"2013-10-28T15:21:04+00:00","dateModified":"2014-02-26T15:58:53+00:00","breadcrumb":{"@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/#breadcrumb"},"inLanguage":"es-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/"]}]},{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/#primaryimage","url":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2013\/10\/handdrawmakt_SML.jpg","contentUrl":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2013\/10\/handdrawmakt_SML.jpg","width":400,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/key-tactics\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.web-translations.com\/es\/"},{"@type":"ListItem","position":2,"name":"Knowledge Pages","item":"https:\/\/www.web-translations.com\/expertise\/"},{"@type":"ListItem","position":3,"name":"eMarketing","item":"https:\/\/www.web-translations.com\/es\/experiencia\/emarketing-strategy-2\/"},{"@type":"ListItem","position":4,"name":"T\u00e1cticas clave"}]},{"@type":"WebSite","@id":"https:\/\/www.web-translations.com\/#website","url":"https:\/\/www.web-translations.com\/","name":"Web-Translations","description":"Empresa de marketing global y de traducci\u00f3n de sitios Web","publisher":{"@id":"https:\/\/www.web-translations.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.web-translations.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-ES"},{"@type":"Organization","@id":"https:\/\/www.web-translations.com\/#organization","name":"Web-Translations Ltd","url":"https:\/\/www.web-translations.com\/","logo":{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/www.web-translations.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2020\/01\/logo-blue.png","contentUrl":"https:\/\/www.web-translations.com\/wp-content\/uploads\/2020\/01\/logo-blue.png","width":220,"height":25,"caption":"Web-Translations Ltd"},"image":{"@id":"https:\/\/www.web-translations.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WebTranslations","https:\/\/x.com\/WebTranslations","https:\/\/www.linkedin.com\/company\/web-translations"]}]}},"_links":{"self":[{"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/wt_knowledge\/5044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/wt_knowledge"}],"about":[{"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/types\/wt_knowledge"}],"author":[{"embeddable":true,"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/users\/4"}],"up":[{"embeddable":true,"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/wt_knowledge\/5036"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/media\/4619"}],"wp:attachment":[{"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/media?parent=5044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.web-translations.com\/es\/wp-json\/wp\/v2\/categories?post=5044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}