Introducing the world’s first Email Translation System...
Multilingual websites are all well and good, but if your customer service is run solely from offices in one country, how can you respond to enquiries from your non-English customers? With email-translations.com, that’s how.
Email translation can turn your contact centre into a global support centre. With email translation you can now communicate in 24 languages with no more effort than it takes to send an ordinary email. The technology is a sophisticated web service which coordinates the seamless human, and machine, translation of emails. Once registered, you simply use auto forwarding to direct foreign email enquiries to the server and wait for the English email translation to come to your customer services department as if the enquiry was made in English. Staff simply respond in English and it will be translated and sent to your customer…all within 2 minutes to 2 hours.
The system, which is capable of handling thousands of translation requests per minute, makes use of translation memory, meaning you never pay for the same sentence to be translated twice. This means that standard responses drawn from a knowledge base can eventually be translated accurately and professionally at zero cost.. As you would expect from any good email system, detecting and deleting spam is all part of the service.
The email translation system relies on a global network of vetted, in-country and professional translators. As well as being used by customer service departments to converse with non-English customers, email translation allows global corporations to improve inter-company communication.
Available on three different service levels, users can get started with the free version which users machine translation and is good to get the gist of the email. Users wanting to uphold a professional image will quickly upgrade to the light version where inbound emails are machine translated, but outbound emails (response to customer queries) are always professionally translated. Finally the full version gives professional translation of in and outbound emails for customers who use customer service support to set themselves apart from the competition.
“Email Translations enables me to confidently provide the expert service that we offer in the UK, to customers from across Europe, without multiplying our call centre headcount.” (European Director - Wex Cameras)
In a recent study by the Common Sense Advisory eight email enquiries were sent (4 in Spanish and 4 in English) to 10 of the top 100 brand companies. With the high availability of Spanish content, we were surprised at the lack of capability to handle foreign language enquiries. Below is an indication of the responses:
| English | Spanish | |||||||
Msg1 | Msg2 | Msg3 | Msg4 | Msg1 | Msg2 | Msg3 | Msg4 | |
| Bacardi | 0 | 3 | 0 | 0 | 2 | 0 | 2 | 0 |
| Colgate | 3 | 3 | 3 | 3 | 0 | 0 | 2 | 2 |
| Ford | 3 | 3 | 3 | 3 | 4 | 4 | 4 | 4 |
| Gillette | 3 | 3 | 0 | 0 | 1 | 1 | 1 | 1 |
| Heineken | 3 | 3 | 0 | 3 | 2 | 2 | 2 | 2 |
| Hertz | 3 | 3 | 3 | 3 | 0 | 0 | 1 | 0 |
| HSBC | 3 | 0 | 3 | 3 | 4 | 4 | 4 | 4 |
| Kellogg’s | 1 | 1 | 1 | 1 | 0 | 2 | 2 | 4 |
| L’Oréal | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 4 |
| Nissan | 0 | 0 | 3 | 1 | 1 | 2 | 0 | 0 |
| Yahoo! | 0 | 3 | 3 | 3 | 2 | 1 | 2 | 1 |
Legend:
- Did not respond at all
- Replied in English, but did not answer question
- Replied in Spanish, but did not answer question (often canned)
- Answered the question, in English (even for Spanish queries)
- Answered the question, in Spanish for Spanish
Source: Common Sense Advisory
As businesses seek to profit from Non-English markets, they need to consider how they will support and service a multilingual customer base. With email translation, you can operate a global business cost effectively. If your business prides itself on the level of customer service then email translation is critical for non-English markets.
Email translation works with any ticket-based customer support system and does not require the installation of any software.
Web Translations Limited is a translation agency renowned for its ability to tackle high profile, technically demanding projects with professionalism, expertise and enthusiasm. The company continues to work with a global network of 25,000 translators, linguists and developers, and is committed to consistently exceeding expectations as well as embracing and pioneering new technology.
Visit email-translations.com to learn more about email translation.