Full website and booking engine localisation into 7 languages, including configuring the content management system for the new multilingual site, liaising with SAA’s linguistic review teams, and comprehensive interface testing prior to launch.
South African Airways wanted to implement a multilingual content management system and localise their website into 6 languages.
Web-Translations provided a full localisation service for the website in French, Italian, Spanish & Portuguese for Latin America, and Simplified & Traditional Chinese; and configured the content management system for the new multilingual site.
The site has also been localised into Japanese, achieving an increase of 13% to the conversion rate.
Highestrevenue from online sales
13%conversion rate increase
Only a couple of weeks after the relaunch of our website, we achieved our highest revenue ever from online sales! I’d expected it to take longer to achieve results, so am really impressed with the outcome.
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