Twitter: the new alternative to email?

Web-Translations offers an email relay translation service, but perhaps what we need is a tweet relay translation service… It seems that nowadays the fastest way to get a reply to a query or complaint is to tweet a company instead of emailing them!

We have just arranged our 10-year anniversary festivities for next month, and instead of emailing venues for information, we tweeted them! And yes, we did get quick replies.

It seems that we are not unique in using Twitter to contact businesses. The BBC’s “The One Show” set up an experiment to test whether people got a faster reply to a complaint via Twitter than via email, and the results were very clear that Twitter is the way to get a quick reply. Social media forces companies to reply quickly, as otherwise they may be perceived as uncommunicative and uncaring.