Alliott Global Alliance

CASE STUDY

Localisation of client-facing materials in French, Spanish, Simplified Chinese and German

Alliott Global Alliance is an international alliance of independent professional service firms. Their umbrella covers accounting, tax, audit, law and other specialist advisory firms.

Web-Translations provides localisation of client-facing materials in French, Spanish, Simplified Chinese and German.

InDesign

source files

Marketing

focused content

From my side, I thought your service was excellent, so thank you very much for the extra value-add you contributed.

Giles Brake, Chief Executive Officer Alliott Global Alliance

The Challenge?

  • The reach of the alliance extends across Europe, Africa, the Middle East, North America, Latin America and the Asia Pacific
  • Content must be clear for speakers of all regional and country-based dialects
  • Strapline to localise or not?
  • Localising PDF layouts
solution

The Solution?

  • Working with specialist business and legal translators
  • Linguists providing clear translations in the most common dialect
  • Consulting marketing specialists based in-country regarding the strapline
  • Translating .idml files to maintain layout, with QA by linguists after typesetting, and advice for specific changes to localise certain elements
results

The Results.

  • Localised materials enabling improved communication with client base
  • Satisfied client!

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