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Siemens

CASE STUDY

Translation of website content and additional materials into Turkish, German and English for Siemens Turkey, which focuses on the Healthcare sector.

Siemens is a globally operating technology and global engineering services company offering innovative solutions to help tackle major challenges across the key sectors of energy, industry, infrastructure and healthcare. One large centre of operation is Turkey, which focuses on the healthcare sector.

Siemens Turkey turned to Web-Translations in 2010 for assistance translating English website content into Turkish. Web-Translations localised hundreds of HTML files into Turkish, as well as localising supporting literature in PDF format.

In subsequent years, Web-Translations has translated website updates, marketing literature, social media content, internal documents, training material and manuals into Turkish, German and English.

Using our pay-as-you-go translation service, Siemens is able to place orders easily and efficiently through their e-procurement portal. Buying translation credit in bulk not only saves a substantial amount of money, but as projects are pre-paid, our Project Managers are able to get started straightaway, enabling Web-Translations to provide an excellent and seamless service.

Localisation

Turkish corporate website

Cost-Effective

Translation service

The Challenge?

  • Maintaining the Siemens brand and corporate style in the Turkish website
  • Specialised content in a range of sectors
  • Consistency required over period of several years
solution

The Solution?

  • Provision of reference materials by client and branding guidance to ensure translation met stylistic criteria
  • Selection of specialised translators, including a doctor for the healthcare content
  • Continued collaboration with same translators since beginning of Siemens work, as well as use of CAT tools, ensuring consistency of terminology and style
results

The Results.

  • Professionally translated Turkish website in line with Siemens’ corporate identity
  • Continued collaboration with Siemens Turkey, including additional language combinations and types of content such as marketing literature, social media content, internal documents, training material and manuals

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